Co.

Did you know that 90% of all disposable cups ended up in landfill? This equates to around 60,000 kilograms of plastic waste per annum. A staggering amount really.

Co. produces sustainable products, to help break that cycle. In particular, their bamboo based cup with the ability to be reused again and again. With cafes and organisations such as UNSW picking them up for campus, the word is getting around. And our environment is all the better for it.

Branding Identity, Packaging

Chosen Concept: Simple black and white uniform elements and strong shapes influenced by the style of the Swiss Design movement: an era of the authentic pursuit for simplicity - the beauty in the underlines of a purpose, not beauty as a purpose in itself. Therefore, not only putting priority in design but also in the underlying purpose of conservation and convenience Co. holds. Purpose represented in form.